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Achieving Work-Life Balance: The Yume Head Spa Revolution

In today’s dynamic and ever-evolving beauty industry, salon owners find themselves navigating a multitude of roles and responsibilities. Recognizing the importance of maintaining a healthy work-life balance, salon owners are embracing a shift away from the traditional “hustle” culture and seeking opportunities for growth that not only enhance their business’s success but also allow them to prioritize their own well-being. Enter YUME Head Spa services— a transformative solution that brings about positive change in both revenue and retail sales while providing a pathway to a more balanced and fulfilling professional life. Say goodbye to the overwhelming hustle and hello to an empowering experience that revitalizes both your business and your personal well-being. Discover the powerful potential of this emerging trend and gain valuable insight as we delve into the captivating success story of Ritsuko Borges from Masa Kanai Salon & Spa.

The Case Study

Ritsuko Borges, a skilled technician at Masa Kanai Salon & Spa in New York City, experienced remarkable success after introducing Yume Head Spa services to her clients. The overwhelming popularity of these services translated into full bookings nearly every day, significantly boosting sales performance and delivering noteworthy improvements in revenue, retail sales, and average customer spending.

Revenue Expansion:

Implementing YUME Head Spa services at Masa Kanai Salon resulted in a notable 23% increase in overall salon revenue.

The YUME Spa System revolutionizes your shampoo area by transforming it into a versatile and customizable space, offering a wide range of service add-ons and flexible appointment options that unlock new income opportunities for your salon. Each session can be personalized to cater to individual needs, attracting new clients and enticing existing ones to indulge in the revitalizing health and wellness benefits. With its exceptional offerings, the YUME Head Spa sets your salon apart from the competition, providing a distinctive and unforgettable experience. The increased demand for appointments, expansion of menu offerings, and elevated customer satisfaction directly contribute to substantial revenue growth.

Average Customer Spend:

Ritsuko observed an impressive 63% increase in average customer spending.

YUME Head Spa creates an unparalleled experience that captivates clients, igniting their curiosity to discover additional salon offerings and indulge in premium hair care products and service. This ultimately leads to a higher average spend per visit, enhancing both the client’s experience and the salon’s revenue.

Retail Sales:

By incorporating YUME Head Spa services, Ritsuko experienced a significant 16% increase in retail sales.

The luxurious and holistic nature of the YUME Head Spa treatment enhances the overall salon experience, promoting a heightened receptiveness among clients to invest in recommended hair care products and a desire to bring a piece of the experience home with them. This boost in retail sales not only contributes to a salon’s revenue growth but also adds value to clients’ post-treatment care routines.

Work-Life Balance:

Ritsuko’s exceptional success with the YUME Head Spa service allowed her to embrace a healthy work-life balance. By optimizing her revenue streams, she was able to reduce her working hours and transition to a fulfilling three-day workweek.

The revenue-generating potential of YUME Head Spa services has the capacity to reduce working hours, allowing for greater focus on self-care, quality time with loved ones, and exploration of new personal and professional opportunities.

In summary, Ritsuko Borge’s success story serves as a powerful testament to the profound impact of integrating YUME head spa services. Her expansion of revenue, elevated average customer spending, and surge in retail sales vividly illustrate the invaluable benefits that YUME Head Spa delivers to salons a­nd their clientele. This exceptional opportunity empowers salon owners to achieve a more harmonious work-life balance, making YUME Head Spa a true catalyst for growth and success.

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*All data represented in the above table are approximations. Actual data may vary in order to maintain client confidentiality.

Takara Belmont Launches Legacy 100 Barber Chair, Celebrating 100 Years of Craftsmanship


SOMERSET, NJ – Takara Belmont, a leading manufacturer of salon and barbershop equipment, proudly announces the release of its latest milestone product, the Legacy 100 barber chair, commemorating the company’s centenary.

“The Legacy 100 is the ultimate expression of craftsmanship,” said Kohei Fujimoto, COO at Takara Belmont USA, Inc. “Built with hand-crafted quality production, the Legacy 100 is quickly emerging as a new modern classic.”

Meticulously crafted with a fusion of traditional craftsmanship and cutting-edge materials, the Legacy 100 is a modern classic that combines style, function, and comfort. The Legacy 100 boasts a rich metallic color palette that adds a modern touch to any space, exuding elegance in every detail. Its decadent textured leather upholstery, padded armrests, and classic flip-style footrest provide enhanced function, utility, and comfort for both barbers and clients.

The Legacy 100 barber chair is available in two premium options: Premium Vintage Dark Grey and Premium Vintage Red. The Premium Vintage Dark Grey features diamond-quilted stitching, a contrasting metallic body with a silver frame, and a color-coordinated base cover, making it a seamless fit for traditional or contemporary settings.

On the other hand, the Premium Vintage Red boasts plush black stripe stitching, a contrasting red metallic body with a silver frame, and a retro flare that creates an eye-catching piece in any interior space. Both chairs proudly display the original Takara logo, engraved on classic popular models, showcasing the brand’s commitment to tradition and genuine barbering heritage.

“Over a century of experience and expertise has enabled us to present new products that inspire the future of our industry while honoring our barbering heritage,” said Koji Orita, Executive Vice President of Takara Belmont USA, Inc. “We draw on decades of designs that have stood the test of time and evolve them into the modern age.”

“Meticulously crafted and stitched to an uncompromising standard of precision and quality, every client will notice a tangible elevation in comfort and appreciate the superior attention to excellence,” said Steve Hughes, National Sales Manager at Takara Belmont USA, Inc.

Luxurious, agile, and versatile, the Legacy 100 is a statement piece with an air of prestige that will elevate any interior setting and customer experience. With its combination of traditional craftsmanship, modern design, and exceptional comfort, the Legacy 100 barber chair is poised to become a timeless classic in the world of barbering.

For more information about the Legacy 100 barber chairs and other products, visit a nearby Takara Belmont showroom or Shop the Legacy 100 barber chairs online at

About Takara Belmont
Established in 1921, Takara Belmont is recognized as the innovative leader in furniture and equipment for beauty salons, spas, and barbershops. With over a century of craftsmanship experience, the company offers word-class products with unparalleled design, function, and quality. Takara Belmont has distributors in 80 countries, showrooms across the United States, and a team of experts providing comprehensive assistance.


New YUME Head Spa Education Program for Scalp & Hair Services

CHICAGO, IL – Takara Belmont USA launches an innovative education initiative for hair and scalp care treatments and services, led by industry expert Karen Gordon. The YUME Head Spa Education Program aims to empower salon owners and beauty professionals by providing them with a comprehensive range of courses, workshops, and seminars to expand their skillset and expertise.

Karen Gordon, YUME Head Spa Education Lead, says, “Having had the privilege of experiencing this exceptional service firsthand in Japan, I recognized the pressing need to introduce this service to the US market to meet the rapidly growing demand for hair and scalp care treatment.”

Following the successful completion of a rigorous training and education program by a master head spa educator in Japan, Ms. Gordon is currently spearheading the development of a structured learning program and building a network of educators across the country. Participants can expect to receive training on proper consultation techniques relevant to scalp and hair care and learn how to tailor their service offerings to their specific location and competitive setting.

“We are thrilled to have Karen onboard to lead the charge with such a transformative education program,” said Koji Orita, Executive Vice President at Takara Belmont USA. “Karen’s trichology expertise, industry insights, and extensive knowledge of our YUME Head Spa services, provide the ideal blend of elements to establish a truly world-class education program.”

The YUME Head Spa Education Program marks a significant milestone for the company as it continues to expand its offerings and provide value to its customers. With the program’s launch, beauty professionals will have the opportunity to hone their expertise and augment their service menus.

“Today, clients are deeply devoted to mental and physical wellness,” commented Ms. Gordon. “Through a hands-on education program, we have an opportunity to help stylists and cosmetologists embrace this shift in mindset and stay at the forefront of the industry with an exceptional service experience.”

The highly anticipated education program will debut with a fully booked seminar on May 21st, hosted at the Takara Belmont Showroom in New York, with additional opportunities for hands-on training at other showrooms. Registration will be announced on the company website.

For more information about Takara Belmont USA and the YUME Head Spa education program, visit

Meet the Makers: Part 2

Monica Palan is a highly skilled seamstress who has been working at Takara Belmont for five years. With over 20 years of experience in her craft, she values the importance of producing quality products and believes that experience makes a significant difference in achieving this goal. Monica takes pride in her work and finds fulfillment in working in a positive environment.

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Introducing Meet the Makers

Introducing our latest video series: Meet the Makers. Our company has a strong foundation built on generations of craftsmanship experience and a commitment to producing high-quality products that our customers rely on and trust. With this video series, we want to take you behind the scenes and introduce you to the skilled artisans who bring our products to life.

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Takara Belmont Launches Captain II, the Ultimate Styling Chair for Salons and Barbershops


SOMERSET, NJ – Takara Belmont, a leading manufacturer of salon and barbershop equipment, is excited to announce the launch of its latest addition to their extensive line of styling chairs, the Captain II. This new styling chair is designed to offer ultimate comfort, durability, and style to barbershop and salon owners.

“At Takara Belmont, we are committed to delivering the highest quality salon and barbershop equipment to our clients,” said Koji Orita, Executive Vice President at Takara Belmont USA. “The Captain II is the perfect example of this commitment. It not only looks great, but it also offers exceptional functionality and durability.”

Designed with modern salons and barbershops in mind, the Captain II boasts a sleek, angular shape that exudes sophistication and elegance. It is the perfect combination of modern design and functional features. Back cutouts make it easy to move while providing a distinctive look that sets it apart from other styling chairs in the market. The slim arms allow for more space and ease of movement during styling, while the plush seating offers exceptional comfort to clients during longer services.

“We understand that barbershop and salon owners are always looking for ways to enhance the client experience,” said Steve Hughes, National Sales Manager. “The Captain II does just that—with its sleek arms, angular design, and airy cutouts, it’s the perfect chair for any modern salon or barbershop.”

In addition to its stylish design and comfortable features, the styling chair is also built to last. It is constructed with high-quality materials that are designed to withstand the wear and tear of daily use in a busy salon or barbershop. The Captain II is also easy to clean, keeping it looking like new for years to come.

The Captain II is available in NL5 black upholstery and weighs approximately 20 pounds. Its dimensions are 23” width, 27.9” depth, and 29.3”. The Captain II is the latest addition to Takara Belmont’s legendary lineup of styling chairs. Known for their durability and reliability, Takara Belmont’s chairs are a favorite among stylists and barbers around the world.

For more information about the Captain II styling chair and other products, visit a nearby Takara Belmont showroom or

You can shop the Captain II chair online at

About Takara Belmont
Established in 1921, Takara Belmont is recognized as the innovative leader in furniture and equipment for beauty salons, spas, and barbershops. With over a century of craftsmanship experience, the company offers word-class products with unparalleled design, function, and quality. Takara Belmont has distributors in 80 countries, showrooms across the United States, and a team of experts providing comprehensive assistance.

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