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Takara Belmont USA
In Men's Grooming

Legendary Barber Meets Our Legend Chair

What happens when a legendary barber meets our Legend chair? We’ve partnered up our luxury, world class motorized barber chair with world renowned platform artist Julius Caesar in this retrospective video series.

Julius Caesar is an elite barber that brings his men’s grooming talents worldwide through his incredible skills, brand, and educational programming. In addition to serving as an innovator in the barbering industry, Julius brings his perspective to life through his merchandise, as well as sharing his talent through All Hail Academy. All Hail Academy has made a home in downtown Los Angeles, but also travels with Julius to various education events and trade shows around the world.

What better product to serve one of the industry’s best than Takara Belmont’s very own Legend Chair? The Legend is a motorized barber chair that allows guests to recline into luxury for services of any length. Barbers are able to cut, shave, and service at peak performance, adjusting clients to ideal positions, and saving them through two preset controls. Sure to last in custom upholstery, The Legend will keep it’s iconic place in your shop for years to come. For more benefits on how the Legend and other Takara Belmont products can transform your business, read up on our article from International Men’s Month. Contact marketing@takarabelmont.com for more information.

Stay tuned for more segments of our Julius Caesar interview, and learn more about his inspiring back story.

Takara Belmont USA
In Men's Grooming

Men’s Month – Tips, Tricks, and Trends for your Barbershop

Did you know that June is International Men’s Month? #TeamTakara wants to celebrate with our barber community! Men’s grooming services are on the rise. The collective male mentality has shifted from quick and convenient self care to a more maintained lifestyle. Taking pride in appearances has led to an exciting bespoke barbering boom. But how can barbershop owners capitalize on this growth? Below are some men’s grooming trends to keep an eye on for barbers and clients alike.

Defining the concept: For clients, investing in themselves starts with investing in their barber and self care services. Your guests are more willing to buy into luxury treatments than they have been in the past, but that loyalty is also earned. Provide customers something to connect with by defining your shop branding. The more connected they feel to your business and story, the more likely they will invest. A great example of this is Truman’s Gentlemen’s Groomers in NYC. With a clear shop vibe and value, Truman’s has elevated the standard of the modern barbershop. Connect with Takara Belmont’s team of design experts to take your shop game to the next level.

Pro Tip: Not sure what tunes to play at your new business? Get started with our men’s grooming playlist on Spotify.

Extended services: With men’s grooming making a valiant return to quality over convenience, barbers are better able to communicate the value of a full men’s grooming experience. Extended shaves, massages, waxing, facials, and other luxury services are being widely recognized for their value. Not only do they give men a more complete, relaxing appointment, but they also improve men’s health and overall well-being. However, extended services mean more time in the chair for clients and a heavier workload for barbers. Be sure to invest in a high-quality chair that creates the best possible circumstances for you and your guest. Takara Belmont’s Legend Chair is ideal for services of any length, sporting an adjustable neck rest, preset options, nearly full reclining capabilities, and smooth shock-absorption technology. This keeps clients comfortable, safe, and stable while providing barbers easy access to guests from any vantage point.

Expand your retail: Once clients have already bought into the experience, barbers can build trust with their clients by showing them how to maintain their look after they leave the shop. Recommending the proper products and having them readily available in store can help keep the relationship going post-cut. When clients use the products or need to refill, you will be the first thing on their mind. Also, by taking a moment to educate them on how to recreate their look, you’ve given them something sustainable that they can incorporate into their daily lives. Barbers can make more money in the process, build relationships with product manufacturers, and open up a new avenue for your customers.

Interested in more information about men’s grooming trends and Takara Belmont products? Contact marketing@takarabelmont.com for more information.

Takara Belmont USA
In Processors

Advantages Not To Be “Mist” During Hair Processing

Spa Mist II Yume Head Spa Treatment

They say that true beauty is on the inside, and never is that more true than with hair.  Great looking hair is healthy hair, and that means maintaining its condition from root to tip.  Hair processing has come a long way in this regard, with the industry focusing on hair health alongside beneficial results.

Mist is often mislabeled as steam, but the differences are tremendous when it comes to client health and effective treatments. Steam is essentially the conversion of water at an extremely high temperature, whereas mist is ultrasonically created at a lower temperature. In this blog, we’ll examine the benefits of using mist in hair processing, and why Takara Belmont opts to use it in their products instead of steam.

1) Mist opens up pores with the same capability as steam while doing less damage: In order for treatment to be absorbed into hair, it’s crucial that the follicle is open and receptive. Gently heating the hair is the most effective way to help treatments penetrate the follicle and sustain results. This aspect of heat is why steam and mist are so imperative to the treatment process. However, mist edges out steam as it elects to deliver higher quality results at a lower temperature to avoid unnecessary heat damage.

2) Mist gets the job done: Once the follicle is open, it’s time for the magic to happen! Treatments are then able to penetrate the follicle with ease since it was properly primed. Mist has already created a better environment than steam by doing less damage in step #1. Damaged hair does not receive treatment as well, so this is crucial for repairing and restoring hair to optimal health. A great example of this is Takara Belmont’s YUME Head Spa. Mist allows such control over the process that your clients will notice a healthier scalp and hair in just one session.

3) Cooling mist makes treatments more effective: The temperature control of mist is an undeniable advantage over steam, allowing for a cooling stage of the process (whereas steam does not). By using a cooling mist, the hair follicle seals itself shut, locking in treatments for longer-lasting benefits. Additionally, cooling mist gives a revitalizing sensation to your client’s scalp, enhancing a spa-like experience. Because temperature is declining, hair and scalp health remain intact. Steam lacks temperature control, making results uncertain and is potentially damaging your clients’ hair and scalp.

Overall, mist gives your clients a better value for their dollar and you better customer retention.

More questions? Contact your local representative to learn more about our hair processors and read about the benefits of our Spa Mist II Processor!

Takara Belmont USA
In Uncategorized

The Mixer NYC 2019

Takara Belmont USA Hosts its 2nd Annual ‘The Mixer NYC’ Event

Exclusive Access to Network with the Top Talent in Men’s Grooming

NEW YORK, NY – The most iconic names in barbering and men’s grooming will be featured at Takara Belmont’s New York showroom for the second “The Mixer NYC” event. Featuring top talent in the beauty and barber industries, the event boasts headliners Julius Caesar, Matty Conrad, Julian Adler, Carlos Estrella and Mari de Monte. You’ll have a chance to connect with the some of the industry’s most skilled and reputable talent on March 11th at 6:45 P.M. at 17 West 56th Street, Manhattan, NY 10019. After a jam-packed schedule at the IBS New York trade show, you can make more direct connections at this exclusive event.

“It was incredible to see so much talent showcased in a variety of contexts at last year’s Mixer event” said Takara Belmont’s National Sales Manager, Steve Hughes. “We’re excited to bring this event back, not only to give our men’s grooming community access to such skilled barbers, but also to connect in a relaxed setting.”

In addition to mixing with top talent, guests will take home a next level upgrade kit, enjoy food & drinks with admission and experience a few live showcases throughout the evening. Each attendee will have an opportunity to take away products from Takara Belmont, Victory Barber & Brand, Mizutani Scissors and BaBylissPRO.

Learn more and purchase your ticket at: https://www.eventbrite.com/e/2019-the-mixer-nyc-tickets-56516857442

For more information, contact Takara Belmont at marketing@takarabelmont.com or reach your local Takara Belmont showroom at www.beauty.takarabelmont.com/showrooms.

Take a look at this video from last year’s Mixer:

Takara Belmont USA
In Corporate

Fly. Try. Buy. Program

Experience Takara Belmont’s world class salon furniture at a showroom near you. Buying salon equipment is a major commitment. That’s why we’re offering to reimburse some of your travel expenses when you make a purchase from your closest Takara Belmont location.

 

  • Spend $10,000 or more – Receive up to $300 in ticket reimbursement*

  • Spend $20,000 or more – Receive up to $500 in ticket reimbursement*

Find the showroom nearest you and contact your sales rep to take advantage of
this exclusive offer!

Terms & Conditions

The Fly. Try. Buy. reimbursement program “Promotion” is valid on select Takara Belmont USA, Inc. (“Takara”) equipment and furniture only, purchased between July 1 – December 31, 2018 and shipped by January 31, 2019 to a location within the United States. Minimum purchase amount calculated based on Takara equipment and product purchased only; the calculation excludes sales tax, shipping and handling charges, and any other applicable fees or services. Cannot be combined with any other promotion or offers. May be combined with other sales or discounts.

Purchase $20,000 of Takara Belmont equipment or furniture and receive up to $500 in travel reimbursement. Orders that exceed $10,000 are eligible for up to $300 in reimbursement. Offers may not be combined for $800 in travel reimbursement. Travel reimbursement includes airline or train ticket purchases only within a 100-mile radius of a Takara Belmont showroom or office. Hotels, taxi, and other travel expenses are excluded from the Promotion. Reimbursements are paid in the form of a check.

Original receipts or clearly legible copies of the receipts must be submitted with the purchase order. Proof of ticket purchase submitted after order placement are ineligible for reimbursement. Offer only valid for legal US residents and businesses only. Limit (1) redemption per 6-month period. Only eligible for travel to our New York, New Jersey, North Carolina, Maryland, Illinois, Missouri, Texas, and California showrooms and offices.

Unless specified otherwise, all products shown are listed with standard options and features only. All add-ons, upgrades, or accessories are subject to additional charge. All prices and specifications shown are subject to change without prior notice. Printed or electronic Promotion must be presented at the time of purchase. Promotion limit (1) per person. Cannot be applied to previous purchases, online orders, returned merchandise, used equipment and furniture, clearance items or other Takara services. Promotion eligible for only legal residents of the United States of America. Takara equipment must be purchased and shipped to an address within the United States.

Takara is not responsible and will not replace lost or stolen receipts or Promotion materials. Void if altered, copied, transferred, resold, sold through online auction or prohibited by law. If you return a portion of your purchase, the reimbursement amount must be returned. Valid at one of Takara Belmont’s participating showrooms or offices only. Takara Belmont USA, Inc. reserves the right to modify or discontinue this program at any time. Void where prohibited by law. Additional terms and conditions may apply. Contact your local Takara Belmont USA representative to confirm product availability, specifications, pricing and terms.

Takara Belmont USA
In Beauty/Men's Grooming

Designed with you in mind: Spa Mist II

Spa Mist II Yume Head Spa Treatment

Searching for a hair processor isn’t always easy. With so many options, it’s hard to know what to look for and the advantages each product offers. Takara Belmont’s Spa Mist II offers effectiveness, versatility, and convenience in one compact, easy to use tool.

 

EFFECTIVE

The Spa Mist II is one of the most effective processors on the market because it utilizes mist instead of steam. Mist heats up to a more controlled, less hot temperature, allowing it to open and penetrate the hair follicle without damage. Guests can enjoy a spa-like feel with its warmth, as well as enjoy healthier hair after their treatments. Along with the heated features of the Spa Mist II, treatments can be more effective with the processor’s cooling mist feature. Not only does the Spa Mist II open the hair’s follicle to let treatment in, but the cooling mist seals the follicle shut, locking treatments in for better results.

VERSATILE

The Spa Mist II serves many purposes in salons, shops, and spas around the world. It can be used for color treatments, perms, straightening treatments and more, along with many other traditional services. Stylists work with all hair types and find the Spa Mist II particularly useful in helping moisturize hair before treatments with color or styling.

Barber shops are enjoying the Spa Mist II for luxury shave services, helping deliver the closest shave possible. Mist leaves less moisture behind, so barbers are better able to see where they have shaved and where they have not, helping them to avoid retracing their steps or missing spots.

One of the most innovative and recent uses of the Spa Mist II is in correlation with the Yume Head Spa Experience. bit.ly/yumeheadspa

CONVENIENT

The Spa Mist II fits advanced technology into a sleek, efficient design and is available in multiple colors. It fits seamlessly to nearly any setting. This easy-on-the-eyes processor is a mobile unit, allowing to deliver treatments to any work station rather than have clients competing for one chair or space. The Spa Mist II is compatible with a variety of shampoo units, and even hooks in directly to our Yume shampoo unit, seamlessly integrating into pre-existing functionality.

 

Learn more about the Spa Mist II on its own and in tandem or enjoy it with a free Yume Head Spa experience at Premiere Orlando on June 2-4, 2018, at booth #3567 (subject to availability).

More information on this product is also available throughout our website at bit.ly/spamistII.

Takara Belmont USA
In Men's Grooming

Designed With You in Mind – Majolica Series

Selecting the right cabinets, shampoo bowls, and stations are always tough, but it’s always wise to shop for furniture and equipment with quality built right into them. From top to bottom, inside and out, the Majolica Series is what today’s busy barbers and stylists need. Revealing quality in every feature, the Majolica Cabinets and Bowl surprises technicians and customers alike by wrapping incredible functionality into a sleek, clean exterior. Here are a few of the best Majolica highlights:
  1. Extra-wide bowl and easy access: Complete with a gel headrest, guests can comfortably enjoy lengthier shampoo services and treatments. The neck-rest  allowing stylists to better access the nape and other key comfort areas. Each bowl undergoes rigorous testing to meet the trials of daily use.
  2. Secure drawer with ample space: Stylists and barbers can safely store a hair dryer, 2-3 clippers, and 4 outlets in this compartment, keeping your coveted tools safe and your counter tops clear. All drawers also have soft close action, keeping appointments quieter and avoiding any startling sounds. This is especially important when working with razors and hot tools.
  3. Built-in garbage: Keep it clean with the built-in garbage can offered by the Majolica. Not only does it hide unsightly trash and odor, but its removable insert makes discarding of waste a breeze.
  4. Seamless design: Topped with solid surface counter tops, the Majolica is enveloped in a laminated exterior and black interior with 3D thermofoil technology. This seamless design prevents water from getting trapped in your cabinet’s finishes.

With color and material options for the bowl itself, handles, doors, and surfaces, the Majolica is a great fit for any shop or salon. Enjoy an efficient design, a versatile, classic aesthetic, and Takara Belmont’s signature craftsmanship. Contact your local representative for more information or see it in person at our New York Showroom.

Takara Belmont USA
In Beauty, Men's Grooming, Shows & Events

March Events Wrap Up

From trade shows featuring our world class products to networking opportunities with today’s elite platform artists, March was packed with #TeamTakara events. It was a privilege to connect with salon and shop owners, barbers, and stylists from across the country! Being able to be a part of their world and learn about the incredible visions that they have for their growing businesses we are proud to be in the midst of great talent. We’re excited to be a part of making your dreams come true, and propelling you forward as you expand your spaces and services.

West Coast Show Room

Our West Coast show room not only gave away a free Roller Ball F at their open house, but also played host to balayage beauty Brandi Caputo and talented barber Chris Vaughn. They lead informative educational sessions while our guests enjoyed the interactive Q&A, a complimentary lunch, and discovered more about our top of the line equipment.

The Mixer NYC

Back on the east coast, our New York Show Room held our first ever “The Mixer NYC” featuring a star-studded barber line up. JULIUS CVESAR, Matty Conrad, Sofie “Stay Gold” Pok, & more led a night of mingling, food & drinks, barbering demos, and more! Guests also took home Next Level Upgrade Kits, filled with VICTORY brand pomade, Takara Belmont branded spray bottles, vintage barber chair posters, and more.

 

IBS New York

The industry’s best attended trade show in New York City, IBS, showcased exciting and innovative product lines.  Takara Belmont had a line up of beauty and barber chairs, processors, and dryers, as well as demonstrations featuring our Yume Espoir. Those who volunteered enjoyed a luxurious head spa treatment in the Yume chair, which can expand your service menu and help you attract and retain guests. Matty Conrad joined us as well for pop up hair cutting demonstration featuring our Dainty chair.

Mid-Atlantic Fashion Focus | Our New Design Center

Our new design center featuring some of our best equipment opened just in time for Mid-Atlantic Fashion Focus in National Harbor, Maryland. Our sales representative, Rick Golden, met with many amazing owners, barbers, and beauticians both at our booth and back at our new facility. If you’re in the area, come take a look at our equipment and our new space located at 4200 Forbes Blvd., Ste. 105  Lanham, MD 20706. Give Rick a call at 301.577.0212.

Takara Belmont USA
In Beauty, Men's Grooming, Shows & Events

The Mixer NYC

WORLD RENOWNED PLATFORM ARTISTS TAKE OVER TAKARA BELMONT SHOW ROOM

Meet Julius Caesar, Matty Conrad and more

SOMERSET, NJ – The most iconic names in barbering will be featured at Takara Belmont’s New York show room for the first ever “The Mixer NYC.” The event boasts headliners Julius Caesar, Matty Conrad, David Diggs, Rich Mendoza, and Sofie Pok. You can connect with the industry’s elite on March 5th at 7:00 p.m. at 17 W. 56th Street, Manhattan, NY 10019 by purchasing a ticket in the link below.

In addition to mixing with today’s top barber names, guests will also take home a next level upgrade kit, enjoy food and drinks with admission, and even check out a few demos throughout the evening.

“Takara Belmont is always looking to provide barbers and stylists with an unparalleled experience” said Steve Hughes, National Sales Manager of Takara Belmont’s beauty division.” “Usually we do that by providing them with world class equipment, but now we’re partnering with the best talent in barbering to give attendees something as cutting edge as it is valuable.”

Guests will also have the chance to experience Takara Belmont’s incredible spring line up, featuring the Legend barber chair, the 225 barber chair, and so much more.

To purchase, follow the link, here: https://www.eventbrite.com/e/the-mixer-nyc-tickets-43215328210. Contact Kate Hensler at khensler@takarabelmont.com for additional information.

 

Takara Belmont USA
In Head Spa

YUME Espoir

SOMERSET, NJ – The meaning behind Takara Belmont’s “YUME” chair loosely translates to “dream,” the YUME Espoir shows us how it earned this title. It’s a dream for customers, stylists, and salon owners everywhere. A truly unparalleled product, the YUME is more than a chair – it’s a spa experience.

Customers can recline fully into luxury, as they lay down with a custom neck rest and contouring pillow to enjoy their treatment. Just as the value of your salon rises with the push of a button, so does the YUME Espoir, raising and lowering with just one-touch technology on its sleek, modern design. The shampoo bowl is positioned perfectly for a seated shampoo style, which creates ease for lengthy treatments and opens up service menus to a whole new set of possibilities.

The Espoir yields optimal comfort for the technician as well, allowing them to sit while performing an array of spa treatments. Paired with an ergonomic, tiltable YUME stool that is designed to relieve stress on the technician’s spine and other high-pressure areas, your technicians will feel more comfortable while performing services. Takara Belmont’s persistent commitment to quality and innovation ensures that this comfort will last—adding a high value investment for business owners.

“Perhaps the most valuable part of the YUME Espoir is the capacity for a YUME Head Spa service, where your customers actually leave feeling healthy and rejuvenated,” said Steve Hughes, National Sales Manager of Takara Belmont, “and with the full benefits of a YUME Head Spa menu, such as extensive hair and scalp treatments, you can give customers a uniquely satisfying spa treatment experience that focuses on the health of your clients.”

Another bragging right of the YUME system is the Spa Mist II, which Takara Belmont’s Beauty Product Designer, Taka Mizunuma, says is the “key ingredient in providing clients with amazing results.”

That’s because the mist heats up to just 40-50 degrees, resulting in minimal hair damage. It also opens the cuticle of the hair, allowing for treatments like conditioning, hair color, and more, to be absorbed more effectively. Customers leave with their hair not just looking healthier, but actually being healthier than when they walked in.

“Each system transforms the way hair and scalp treatments are performed,” said Hughes. “With a focus on health and beauty, the system uses our revolutionary technology to help stylists and technicians improve the shine, luster and vibrancy for their clients.”

The spa shampoo unit model #SH-YMES is approximately 211.65 lbs., and is equipped with a wide shampoo capacity. With overall dimensions of approximately 25.59’’W x 75.71’’D x 36.61’’ H and a seat height of approximately 18.90”, this unit lifts upwards of 8” to elevate your client to an optimal seated shampoo position. Available in white, dark brown, camel and black upholstery selections, the YUME Espoir will be displayed at various trade shows throughout the year.

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